Article Marketing Blog from The Phantom Writers

In our most recent article, we provided a long-term overview of getting good Google search rankings, from the standpoint of the newbie article marketer.

We took the long-road to explaining what we consider a very simple idea. The idea we were introducing to online marketers was the concept of using Pay-Per-Click Advertising (PPC) to figure out what keyword phrases one should target in their SEO campaigns.

Many webmasters make the common mistake of launching SEO Campaigns, before they even have a clue what keywords will add value to their bottom line.

With a PPC Search Marketing Campaign, a marketer can get a real good idea as to which keywords and keyword phrases actually attract real traffic to their website. And if the marketer is actually using some kind of analytic program, they can track that visitor from the search engine and the targeted keyword to the post-sales page on their website. With traffic analysis in hand, such as from Google Analytics, the marketer can see which keywords generate the leads that will further lead to an actual sale!

This is essential knowledge for any online marketer interested in being profitable for the long haul.

Now, if you want to start a SEO Campaign for your keywords without doing actual testing first, then that is your business. We would be happy to help you push your keywords to the top of Google’s search results. But, you might be better served to have this kind of information in hand before you employ our SEO Services or anyone else’s SEO Services.

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Bill Platt - owner of The Phantom Writers and Links And Traffic

Related posts:

1. How The Phantom Writers Has Been So Successful In The Search Engines
2. Beyond Basic Article Marketing
3. Whitehat vs. Blackhat: Fish For Links or Die Trying
4. SEO Contests
5. Control How Google Presents Your Website Listing